Fabletics: Listening To Their Consumers To Succeed

In our world of technology, it is as simple as a click of a button to research products and brands that we as consumers have an interest in learning more about. More and more consumers are looking at reviews from other consumers to make sure the product they are looking to purchase is going to be satisfactory. Consumers are not paying attention or trusting other forms of advertisement as much as they are trusting the product reviews section.   Fabletics is a brand that has capitalized on their product reviews. They have seen tremendous growth since the brand has added a review section to their site. It is a smart ...