Doe Deere, the founder of the Lime Crime makeup brand and of the Poppyangeloff fashion brand, has recently written about her experiences as an immigrant who traveled to live in the United States. Published on Entrepreneur.com, Deere discusses how America will always be considered great to her. Born in Izhevsk, Russia with the name Xenia Vorotova, Deere would often dream of a life in United States. At the age of 17, Deere moved to the United States with her mother and younger sister. The family was hoping to find a better life. Their destination was New York City, a place many immigrants sought out as a change to “make it”. However, New York City was nothing like Deere’s home of Izhevsk. It was them against the world.
The Vorotova family were hoping to make a decently living due to the fact that their matriarch had been an accountant with some standing back in Russia. However, no one in New York City would hire her without her education records, which had trouble transferring over. While they tried to make ends meet with odd-jobs, the family ended up having to check into a homeless shelter. Even as the situation around them grew dire, Deere never gave up hope. In her free time she dreamed of becoming a designer, drawing out all her ideas and plans for the future.
Luckily, the Vorotova family was able to find help. Dorchen Leidholdt, a lawyer, who worked for Sanctuary for Families, was able to see the potential of all three of them and were able to get them back on their feet. Deere contributes Leidholdt’s assistance in her mother finding a job as an accountant, her sister in being accepted into Columbia University, and herself in being accepted into the Fashion Institute of Technology. They all were able to move out of the homeless shelter to their own apartment. Even though it wasn’t int he best neighborhood, they were on their way up the ladder.
Deere wouldn’t wish her families trials on anyone, but states that those hardships made them stronger and made them all strive to succeed. That ability to push forward and succeed allowed Deere to found her own makeup company, Lime Crime, in 2008. Now that she has a platform, Deere has made her stance on immigration very clear. She hopes that in the future immigrants will be welcomed with open arms, because, who knows, they could be the ones that help make America great.